Nick Burns

“Optimize Your Website for Customers and the Search Engines in Just 7 Simple Steps”

Is your website generating sales?

Your prospect is out there, searching the internet. He doesn’t know you yet, but he’s looking for exactly what you offer. He types into a search engine, clicks, and gets a page full of results.

Will he choose your site? Will he stay there? Will he even find you?

It all boils down to this…the Web was invented as an information forum. That’s how you and I still use it. It changes the way you think about advertising because it’s a customer driven medium… your customer finds you thru the search engines!

Successful site owners know this and take full advantage. So, how do you get visitors to your site moving them easily towards a sale (or contact, donation, subscription)?

Optimization...the secret to online marketing.

• customer focused messages
• search engine optimization
• a fast, easy user experience

The 7 simple steps we’ll take to optimize your website…

• Complete a Web Purpose Brief
• Research your audience and competitors
• Evaluate your current site’s usability using my
  21-point checklist
• Complete a Web Creative Brief
• Develop a site map and content maps/wireframes for each page of your site
• Write a clear message for each page of your site
• Install a marketing plan for your site

I can easily work with your current designer, webmaster, and SEO firm. Or, I’ll help you build a new site from scratch with my own web team.

Let’s talk about you making money online! Call me at 315.738.1890 or click here.

Looking to learn more about my other services...

• Boost sales with brochures, sales letters, articles, flyers, ads, newsletters, press releases, and company profiles…learn more here.


• Ramp up your internet marketing with emails, ezines, blogs, articles, and white papers…learn more here.